Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing procedures below do not state otherwise.

"Personal data" is any information relating to an identified or identifiable natural person.

Server log files

You can use our websites without submitting personal data.

Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of data transferred and the provider making the request. The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate interests in ensuring the smooth operation of our website as well as improving our services.


Contact us if you wish. The contact details of the data controller can be found in our imprint.

Initiatory contact of the customer by e-mail

If you initiate business contact with us by e-mail, we collect your personal data (name, e-mail address,
message text) only to the extent provided by you. The data processing serves the treatment and answering
your contact request. If the contact serves the implementation of pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of offer)
or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1
lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to
our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right
for reasons arising from your particular situation, to object at any time to this processing of your personal data based on Art. 6 (1) f DSGVO.
processing of personal data relating to you.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with legal
retention periods, unless you have consented to further processing and use.

Customer account orders

Customer account
When opening a customer account, we collect your personal data to the extent specified there. The
data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing
is carried out on the basis of Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us.
without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. Your
customer account will then be deleted.

Collection, processing and forwarding of personal data when placing orders
When you place an order, we collect and process your personal data only insofar as this is necessary for the fulfillment and processing of your
order and to process your requests. The provision of the data is necessary for the conclusion of the contract. A
Failure to provide the data means that no contract can be concluded. The processing is based on Art. 6 para. 1 lit.
b DSGVO and is necessary for the fulfillment of a contract with you.
A transfer of your data takes place thereby, for example, to the shipping companies and dropshipping providers selected by you,
payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal
legal requirements. The scope of the data transfer is limited to a minimum.


Use of e-mail address for sending newsletters
We use your e-mail address, irrespective of the execution of the contract, exclusively for our own advertising purposes for sending newsletters,
provided that you have expressly consented to this. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent.
You can revoke your consent at any time without the legality of the processing carried out on the basis of the consent up to the revocation being affected.
processing is affected.

To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter, by using the "Unsubscribe from newsletter" link below or by notifying us. Your e-mail address will then be removed from the distribution list.

Unsubscribe from newsletter: Please click here.
URL: https://www.homefinity.de/en/document-documentId-wp1905.html.html

Your data will be transferred to CleverReach GmbH & Co. KG for e-mail marketing within the scope of order processing.

The privacy policy of CleverReach GmbH & Co. KG can be found here.
URL: https://www.cleverreach.com/en/data-security/ 

Rating information by Trusted Shops
If you have given us your express consent to this during or after your order in accordance with Art. 6 Para. 1 lit. a DSGVO by activating a corresponding checkbox ("Receive rating reminder from Trusted Shops"), we will transmit your e-mail address for the reminder to submit a rating of your order to Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne (hereinafter: "Trusted Shops"), so that they remind you by e-mail of the possibility to submit a rating. This consent can be revoked at any time by sending a message to us or directly to Trusted Shops.

The link to the Trusted Shops privacy policy and direct contact options can be found here.
URL: https://www.trustedshops.co.uk/imprint/#user-privacy-policy 

A transfer to other third parties does not take place.

Merchandise management

Use of an external merchandise management system
We use an enterprise resource planning system for contract processing within the scope of order processing. For this purpose, your personal data
personal data collected in the course of the order to
SOG Business-Software GmbH Hans-Henny-Jahnn-Weg 35 22085 Hamburg, Germany

Payment service provider

Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. You can find this
at https://www.paypal.com/de/webapps/mpp/ua/privacy-full


Our website uses cookies. Cookies are small text files which are saved in a user's internet browser or by the user's internet browser on their computer system. When a user calls up a website, a cookie may be saved on the user's operating system. This cookie contains a characteristic character string which allows the browser to be clearly identified when the website is called up again.

Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual case as well as prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be deleted at any time. We would, however, like to point out that this may prevent you from making full use of all the functions of this website.

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en

Internet Explorer: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

technically necessary cookies

Insofar as no other information is given in the data protection declaration below we use only these technically necessary cookies cookies to make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to be recognised again after a page change.

Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our largely justified interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our range of services.

You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR, for reasons relating to your personal situation.

You can revoke your consent to the use of cookies by clicking the following button:
Your consent to the use of cookies has been successfully revoked. You may agree to the use of cookies at any time, by confirming the Accept button in the cookie notice below.


Use of the Google Analytics

We use on our website the web analytics service Google Analytics of Google LLC. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
View, CA 94043, USA; "Google"). Insofar as you have your usual place of residence in the European Economic Area or Switzerland
Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland
Limited is therefore the company associated with Google, which is responsible for processing your data and for compliance with the
applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose
Google, on behalf of the operator of this website, will use the information obtained to evaluate your use of the website, to compile
compiling reports on website activity and providing other services relating to website activity and internet usage.
services to the website operator. In doing so, the following information may be collected, among others: IP address,
date and time of the page request, click path, information about the browser you are using and the device you are using, pages visited
Device (device), pages visited, referrer URL (website from which you accessed our website), location data,
purchase activities. The IP address transmitted by your browser within the scope of Google Analytics is not combined with other data from Google.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that allow an analysis of the use of the
website by you. The information generated by this about your use of this website is usually transmitted to a
Google server in the USA and stored there. For the USA, no adequacy decision of the EU Commission is
available. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of the
personal data, viewable at:
https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/. Both Google and U.S. government
US authorities have access to your data. Your data may be shared by Google with other data, such as your search history, your
accounts, your usage data from other devices, and any other data that Google may have about you.
be linked.
IP anonymization is activated on this website. This means that your IP address will not be used by Google within member states of the
European Union or in other contracting states of the Agreement on the European Economic Area beforehand. Only in
exceptional cases, the full IP address is transmitted to a Google server in the USA and shortened there.
The use of cookies or similar technologies takes place on the basis of § 15 para. 3 p. 1 TMG. The processing of your
personal data is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in the
demand-oriented and targeted design of the website. You have the right, for reasons that arise from your particular
situation, to object to this processing of your personal data at any time.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie
set. Opt-out cookies prevent the future collection of your data when visiting this website. You must perform the opt-out on all
systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will again be sent to
requests will be sent to Google again. If you click here, the opt-out cookie will be set: Disable Google Analytics.
More information on terms of use and data protection can be found at https://www.google.com/analytics/terms/en.html or at
https://www.google.de/intl/de/policies/ and at https://policies.google.com/technologies/cookies?hl=en.

Data subject rights and storage period

Duration of storage

After the contract has been completely fulfilled, the data will initially be stored for the duration of the warranty period, and thereafter in consideration of
legal, in particular tax and commercial law retention periods and then deleted after expiration of the period, unless you have
you have not consented to further processing and use.

Rights of the data subject

If the legal requirements are met, you are entitled to the following rights in accordance with Articles 15 to 20 DSGVO: the right to information, to
Correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO
as well as against processing for the purpose of direct marketing.

Right of complaint to the supervisory authority

In accordance with Art. 77 DSGVO, you have the right to lodge a complaint with the supervisory authority if you believe that the
processing of your personal data is not lawful.

Right of objection

If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 para.
1 lit. f DSGVO, you have the right, for reasons arising from your particular situation, to object to these processing operations at any time with
with effect for the future.
After the objection has been made, the processing of the data concerned will be terminated, unless we can prove compelling reasons worthy of protection for the processing.
reasons for the processing which override your interests, rights and freedoms, or if the processing is necessary for the
assertion, exercise or defense of legal claims.

last update: 31.01.2022






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